The Africa Brand Summit was first established in 2017 and officially launched in Cape Town, South Africa, in 2018 as the Annual Brand South Africa Summit. The initial strategy was to incubate the event in South Africa before expanding it to partner cities across the African continent.

It was subsequently hosted in Sandton in 2019, and in October 2020, became one of the first hybrid events held in Cape Town. In recent years, the summit transitioned into a fully virtual format through a series of thematic webinars.

2025 Summit Theme: “Botswana Reloaded”

The 2025 theme will focus on the evolving perceptions of Botswana and propose actionable strategies to foster global goodwill, nurture future-ready skills, and position Botswana as a top-performing African economy.

As with previous editions, the summit will attract a diverse delegation of participants from across Africa, Europe, the Americas, Asia, and beyond. Our conversations are globally relevant in an interconnected world driven by technology and the movement of people, skills, and capital.

We invite our brand partners to explore Botswana, meet like-minded professionals, and engage in powerful conversations that shape Africa’s narrative.
This prospectus outlines a variety of branding, networking, and showcasing opportunities. These packages are flexible – we welcome custom partnership proposals that align with the Summit’s objectives and your organizational interests